NEOGEN

Client: NEOGEN
Photographer: High Vis
Scope: Photography · Visual Storytelling · E-commerce Content

Project Overview:
NEOGEN partnered with DTXSTREET to create a dynamic visual campaign that showcased their premium wellness supplements in both lifestyle and studio environments. With a focus on health, clarity, and vibrance, the project aimed to highlight NEOGEN’s functional ingredients and clean branding across digital channels.

Execution:
High Vis styled and photographed the full NEOGEN product line in wellness-inspired settings and created bold graphic compositions that spotlighted key ingredients like turmeric, greens, and probiotics. The assets were optimized for the brand’s website, Instagram, Facebook, and email marketing, balancing clean, clinical design with fresh, creative flair.

Impact:
The campaign provided NEOGEN with a cohesive, high-impact content library that enhanced their visual identity and increased engagement across platforms. With scroll-stopping imagery and ingredient-forward graphics, the visuals helped strengthen NEOGEN’s authority in the supplement and wellness space.