URBO SCOOTERS

Client: Urbo Scooters
Photographer: High Vis
Scope: Photography · Visual Storytelling · Social Media Content

Project Overview:
Urbo Scooters partnered with DTXSTREET to produce a bold and dynamic social media campaign highlighting the reliability, portability, and sleek design of their electric scooters. The goal was to capture the essence of urban mobility, combining speed, style, and convenience, while appealing to a modern, city-dwelling audience.

Execution:
High Vis photographed the Urbo X scooter in a variety of urban settings across downtown Dallas, from daylight commutes to vibrant night scenes. The imagery showcased detailed product features such as the braking system, LED lighting, mobile app integration, and compact build, as well as lifestyle shots that emphasized real-world use. The content was optimized for Instagram, Facebook, and other digital platforms, ensuring high visual impact across Urbo Scooters’ online presence.

Impact:
The campaign delivered high-quality, shareable visuals that reinforced Urbo Scooters’ positioning as a dependable and stylish transportation choice for city life. By blending product detail shots with lifestyle imagery, the visuals effectively engaged the target audience and elevated the brand’s social media aesthetic.